Post by account_disabled on Mar 14, 2024 4:47:29 GMT
Online travel trends: here are the new data from Criteo Keeping up with the times is a great effort, especially with the timely advance of technology. And that's why even hoteliers and online travel agencies have had to adapt to these high-tech changes! This especially applies to booking a trip, a hotel, a holiday package, not only on desktop but also on smartphones and tablets . For this reason, travel brands have adapted to the use of mobile phones in their campaigns in such a way as to have greater growth in travel demand, and above all due to the fact that it is now faster and more immediate to surf the Internet through " smart phones " . and book directly from mobile.
Now with Criteo , a French advertising company, it is possible to observe Find Your Phone Number the latest trends in online travel , from 2014 to 2016, and how the situation has changed regarding travel booking, causing "mobile" devices to rise in the booking rankings rather than to the “fixed” desktop. Trends in mobile bookings on smartphones As can be seen, mobile bookings grew in the second quarter of 2016 compared to the previous year, from 20% to 27%, and smartphones reign supreme, given that bookings stood at 33% compared to 16%. of tablets. mobile booking: the criteo studio The growth of "smartphone booking" is a global trend, especially for hotels, it remains the sector with the highest purchases.
The most expensive holiday packages via mobile are growing strongly, especially in Asia, on the Pacific side. mobile booking: the criteo studio Comparing the different countries and the data from June 2015 with those from June 2016, it emerges that Japan is in the lead for online mobile bookings, followed surprisingly by Turkey. USA in third place. The situation in Germany is also strange, as it is in last place with Austria among the most developed countries. The reason is cultural: the Germans, as well as the Austrians, the English, etc., are generally used to booking their holidays well in advance, to take advantage of greater discounts. Then you know, they love planning... these data will be better understood later by you readers.
Now with Criteo , a French advertising company, it is possible to observe Find Your Phone Number the latest trends in online travel , from 2014 to 2016, and how the situation has changed regarding travel booking, causing "mobile" devices to rise in the booking rankings rather than to the “fixed” desktop. Trends in mobile bookings on smartphones As can be seen, mobile bookings grew in the second quarter of 2016 compared to the previous year, from 20% to 27%, and smartphones reign supreme, given that bookings stood at 33% compared to 16%. of tablets. mobile booking: the criteo studio The growth of "smartphone booking" is a global trend, especially for hotels, it remains the sector with the highest purchases.
The most expensive holiday packages via mobile are growing strongly, especially in Asia, on the Pacific side. mobile booking: the criteo studio Comparing the different countries and the data from June 2015 with those from June 2016, it emerges that Japan is in the lead for online mobile bookings, followed surprisingly by Turkey. USA in third place. The situation in Germany is also strange, as it is in last place with Austria among the most developed countries. The reason is cultural: the Germans, as well as the Austrians, the English, etc., are generally used to booking their holidays well in advance, to take advantage of greater discounts. Then you know, they love planning... these data will be better understood later by you readers.